資料請求や申し込み、商品購入など、広告を見たユーザーに直接的な行動を促す効果です。
指標:CV・CPA・売上・ROAS
response effect
This is an effect that encourages users who see the ad to take direct action, such as requesting information, applying, or purchasing a product.
Indicators: CV, CPA, Sales, ROAS